Biki: The Lady Who Made Maria Callas “Divine”

Part of the series
AdDRESSing Style

Screening
Biki
La donna che rese “divina” Maria Callas
(Documentary, 2024, 53 min.)
In ITALIAN with ENGLISH subtitles

Directed by
Michele Mally

Written by
Michele Mally and Simona Segre-Reinach

Followed by a Q&A with
Simona Segre-Reinach, University of Bologna
Author of Biki: French Visions for Italian Fashion (Mondadori Electa)

Moderated by Grazia d’Annunzio

In ENGLISH

Step into a world of high fashion and high drama, where a friendship transformed a legend. Join us as we explore the captivating story of Puccini’s granddaughter Elvira Leonardi Bouyeure, known as Biki, a celebrated couturière who reigned over Milanese society from the Thirties onward. It was in Biki’s salons that Maria Callas, the unforgettable soprano, underwent a stunning metamorphosis in the Fifties, forging a bond built on trust and a shared vision of exquisite style.

Simona Segre Reinach is a cultural anthropologist and Professor of Fashion Studies at the University of Bologna. Author of several books, she is now working on the first monograph of the Italian fashion designer Romeo Gigli.